Revenue / Marketing / Marketing Retention & Monetization

Senior Advertising Specialist

Cairo, Cairo
Work Type: Full Time

Roles & Responsibilities:


  • Work on the development and execution of Breadfast media strategy

  • Focus on non-supplier acquisition and revenue generation through direct sales.

  • Build relationships with key non-suppliers and existing suppliers.

  • Help identify new revenue streams and upsell/cross-sell opportunities.

  • Develop innovative monetization strategies and ensure long-term sustainability of media revenues.

  • Manage contracts, handle tax issues related to sales, ensure compliance with data privacy laws.

  • Provide excellent customer support, manage customer complaints, improve the user experience, help reduce churn rates, and support upsell and cross-sell strategies.

  • Work with higher management on budgeting and forecasting, monitor revenue and profitability, ensure that monetization efforts align with financial goals.

  • Research competitive pricing strategies, conduct market studies, define pricing tiers or models, and adjust pricing as needed.

  • Run media campaigns and implement monetization features

  • Work on optimizing customer experience related to payments, pricing, and user onboarding.

  • Conduct A/B testing to fine-tune monetization features (pricing changes, promotions, etc.)

  • Handle backend implementation with product/Tech team.

  • Conduct end of campaign report & analysis.

  • Assist in analyzing data and user behavior to support revenue growth and identify areas of improvement.


Job Qualifications

  • Bachelor’s degree in Business Administration, Marketing, or any related field.

  • 3+ years of experience in Advertising Sales or a relevant field.

  • Ability to build and maintain long-term partnerships.

  • Strong understanding of monetization strategies and ability to improve them.

  • Excellent communication and negotiation skills.

  • Strong analytical skills.

  • Experience working closely with cross-functional teams.

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